| Promotional
Opportunities:
Maximize
your company's visibility by becoming the
title, race or acitivity sponsor at two of
the greater Washington area's leading
marketing events - The Virginia and
International Gold Cup races.
"The Virginia Gold Cup is a
one-of-a-kind event and terrific forum for
developing and enhancing business
relationships. We have entertained clients
and guests at the event for four straight
years and have been so pleased with the
visibility and general return on our
investment that this is our second year as
an official race sponsor,"
commented Denis McFarlane, Chief Executive
Officer of Infinitive, a Northern Virginia
based management consultancy
Title
Sponsor benefits include:
*Naming rights as the presenter of the
Virginia or International Gold Cup Races
*Title of the feature race
*Most prominent signage onsite
*Public address announcements
*Category or product exclusivity
*Race Program advertising
*Closed circuit TV advertising
*Jumbotron Advertising
*Product display(s) and sampling onsite
*Most prominent inclusion in pre-race
media buys and coverage
*Logo placement on event collateral pieces
*largest hospitality package which
includes a 40 x 60 tent leading off
Sponsor
Row on Members Hill overlooking the course
and
*customization to meet to Title Sponsor's
marketing goals.
* Title of a one race on the card
* Trophy presentation
* Public address announcements
* Highly visible on-site signage
* Category or product exclusivity
* Race Program advertising
* Closed circuit TV advertising
* Jumbotron Advertising
* Inclusion in pre-race media buys
* Logo placement on event collateral
pieces and
* large hospitality package on Members
Hill overlooking the course.
Please
contact Katie Snyder, Director of
Development at (ksnyder@vagoldcup.com)
or call 540-347-2612 for more information.
If race
sponsor is not possible, an Activity
Sponsorship opportunity might meet your
company's marketing goals and budget. Each
Activity Sponsorship is concentrated on
one element of the day as opposed to a
mass promotion. All sponsorship packages
include onsite promotion and hospitality
benefits.
Activity Sponsorship opportunities include
the following:
* Jumbotron and Close Circuit TV Broadcast
* Jack Russell Terrier Races
* Hat Contest
* Junior Field Hunter Chase (Pony Races)
* Parachute Demonstration
* Tailgate Contest
* Chairman's Box and Horsemen's Enclosure
* Stable Hospitality
* What to Wear section of the website and
* VCGA/DC Party Bus Trip.
Please contact Katie Snyder, Director of
Development at (ksnyder@vagoldcup.com)
or call 540-347-2612 for more information.
ADVERTISE
Advertise
in the Official Race Program to increase
awareness of your company's products and
services. The Virginia and International
Gold Cup race program is purchased by over
8,000 guests on race day.
Feel free
to contact Jennifer Sutherland at (jennifer@vagoldcup.com)
or call 540.347.2612 for more information.
VENDORS
Showcase
your products or services with a marketing
or retail tent at the Virginia Gold Cup
Races. We have the consumer demographics
you've been looking for. Over 38% of Gold
Cup attendees earn more than $150,000
annually. 50,000 + people attend the
Virginia Gold Cup in May. Capture the
attention of your clientele in the style
and ambiance provided only at this event.
Marketing and retail tents are available
in the Members Hill enclosure and in the
General Admission areas on the North and
South racecourse rails.
MEMBERS HILL VENDOR TENT
Price: $800
Includes
a 12’ X 12’ Tent for Business
Marketing or Retail Sales on exclusive
Members Hill, one 8’ table and two
chairs. Tickets include
two
Service
Car
Passes
, one specific for Members Hill and a
Service pass, and four vendor ribbons.
NORTH
OR SOUTH SIDE VENDOR TENT
Price: $650
Includes a 15' x 15' Tent for
Business Marketing or Retail Sales on
North or South side, one 8' table and two
chairs. Tickets include two Service Car
parking passes specific for either North
or South and four vendor ribbons.
Feel free
to contact Jennifer Sutherland at (jennifer@vagoldcup.com)
or call
540.347.2612 for more information about
marketing your company with a vendor tent
at the Virginia Gold Cup races.
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